PROJECT DETAILS

Thematic Priority: Encouraging tourism, cultural and natural heritage Implementing institutions: CeProSard – Center for promotion of sustainable agricultural practices and rural development – Skopje Regional Development Agency South – RDA South Kosovo Municipality of Tetovo - Macedonia Website: http://www.ceprosard.org.mk/en/ Duration: 24 months Project value: EUR 200,924.50 EU Contribution: EUR 149,005.60 Co-financing: EUR 51,918.90 The action “Fostering rural and environmental tourism through SMART touristic information centres FRET-STIC” proposes establishment of four networked tourism information centers (TIC) in cross border region set in Sharra, employing a common operational platform – involving standardized business processes, as well as a software platform to support the concept. Overall objective: Development, promotion and presentation of local and regional tourism through innovative approached and systems for improved rural and environmental experiences Direct Beneficiaries: Tourism information Centers Local Authorities Agencies for regional development Agencies for tourism and culture, CSOs, SMEs, Cluster of tourism, Chamber of Commerce Results: Networked SMART touristic information centres, running a mutual platform based on standardized business processes and on existing touristic information platforms Designed business processes to effectively and efficiently serve tourists through STICs, as well as collect data on their behaviour and preferences. Trained staff on both sides of the region to perform on STICs. Create digital matrix on mapped tourism infrastructure and events in Sharra, including marked/unmarked pedestrian trails, signalling, lodging, eateries, other POIs and events Created materials on contents for promotion of the cross border tourism in Sharra Trained TIC’s, municipal, regional agencies, CSO’s staff on smartly serving/collecting data on tourist, as well tourism products created from the matrices.