PROJECT DETAILS

The main goal of the project is to improve the competitiveness of regional business through the development of information technology (IT), e-marketing and e-commerce. The project activities mainly include: Capacity building steps - selection of participants and implementation of educational modules for marketing and successful internet marketing, conducting a three-day practical workshop "Online deals - a new opportunity to improve the competitiveness of small enterprises in the field of cross-border cooperation ", development of IT solution for electronic commerce and networking, serial trainings for working with online platform for e-commerce and e-commerce in Kyustendil and Kumanovo, presentation of the built online platform for electronic commerce at two regional business forums or fairs and an advertising-information campaign. The results of the project - created a platform for e-commerce in three languages ​​in the field of crafts, agricultural production and micro enterprises, held a series of trainings and training modules and conducted an advertising-information campaign for the representatives of the target groups, ie: potential buyers, internet beneficiaries, young people interested in entrepreneurship, small businesses, craftsmen and farmers, including people with disabilities and people from minority groups.